CCT has extensive expertise across a variety of competencies that help SME’s run more effectively their sales procedures and execute their distribution channel management plans. We assist clients develop channel strategies by evaluating channel economics, developing customer segmentation and developing market projects to optimize channel programs. We also provide strategic directions that range from realigning sales organizations to designing a store layout that addresses specific sales and channel strategy requirements.

We help clients identify opportunities to increase sales force efficiency, design and implement compensation and incentive programs to encourage the highest possible employee performance. We also make recommendations on sales capabilities and implement sales and marketing strategies across the organization, supported by pilot programs that assess their effectiveness.